Monthly Archives: January 2010

Slow But Steady Wins the Race

TMG   Tuesday Morning Gallop

A 33 second read for your success

 
 Memo$ hat
  7:36 A.M. Eastern    

Tue.,January 26,2010

Tuesdays are busy days.

Monday's fogginess and confusion is history.
On Tuesdays, you want to get things done in your business. 

Thirty three seconds of motivational thought follows below.

Read it now, not later.

 


No Faster Than A Speeding Turtle?


Conventional wisdom endorses the go-faster approach to
success with sage sayings like: "money likes speed", "the race goes to the
swiftest" and the "early bird gets the worm".

 

And go-faster philosophers are right most of the time; it's
a competitive world which moves at the blurring speed of wire transfers, e-mail
and text messages. 

 

Wired at the speed of light, your business environment
implies you should be compelled, too, to operate at that same speed every day.

 

But you can't consistently.

 

Because you are no different than the race horse.


While success
is measured at the finish line, your daily work at a controlled pace is the key
to your personal progress and your happiness.

 

Trotting through your days makes more sense than attempting
a full gallop from sunrise to sunset.

 

"Slow but steady wins the race.'' –  Aesop

 

Now, get your boots on and go to work!

 

Make It Easy For Prospects to Buy

Douglas Emerson Profitable Horseman
Profitable Horseman Newsletter 

 

January 19,
2010



Getting Hitched- The
Magic of Three Points


When
agriculture was making the transition from horses as the primary farm power unit
to tractors, leather straps and wood were replaced with steel angle and channel
iron to bolt and attach farm tools like planters, plows and pickers.

 

Eventually,
every farm tool and implement manufacturer and tractor maker had a
"system" to mount or attach to the tractor.  Often, the
process was time consuming, involved heavy lifting and precise alignment. 


Grunting, short tempers and mashed fingers
accompanied the attach and detach process.  Just ask Grandpa
what it was like to attach a sickle bar mower to the old International.

 

Farmers
were frustrated since implements did not fit on all tractors without a special
adaptation kit.

 

Harry Ferguson saw the need way back in 1926
for a universal attachment system for implements and patented the three point
hitch system
.  It wasn't until the 1960's that agreement for
the standards for three point hitch came about and as a result, implements are
built to specs for three point hitch classes to fit every tractor.

 

No
doubt you use three point hitch attachment for implements on your farm or ranch.
You snap lynch pins on two lifting arms and a "top link" and away you go. 


It's as easy as 1-2-3.

 

Think
about how business leaders use simplicity
like 1-2-3 in making a sale:

 

  • Steve
    Jobs and iPod touch screens

 

  • Infomercial
    legend Ron Popeil tells us to "set it and forget it" with his show time
    rotisserie

 

  • Multi-generational
    cake mix queen Betty Crocker  has us add egg, milk and
    bake.

 

Are
you as easy as 1-2-3 to do business with?

 

Do
you attract students for your lesson business with an introductory
evaluation lesson in which they:

 

  1. Show
    up
  2. Mount
    up
  3. Sign
    up

 

Is
your training business attracting customers by:

 

1.     
Demonstrate

2.     
Replicate with client's horse

3.     
Initiate follow through with owner

 

Is
your boarding business based on simple principles like:

 

1.     
Feed

2      
Pick

3.     
Pamper

 

Your
business will close more sales when you create your own 3 point hitch system to
make it easy for prospects to say
yes.






Others Have
Said
 

 "Simplicity is the ultimate
sophistication."–Leonardo Da Vinci

 

"Simplicity is the final acheivement. After one has
played a vast quantity of notes and more notes, it is simplicity that emerges as
the crowning reward of art."–Frederic
Chopin

 

"Life
is really simple, but we insist on making it
complicated."–
Confucius



Equine Genie Horse Management
Software

Offers:

 
Easy Organization for you in 2010




Is 2010 the year you are
going to get your bookkeeping and horse management records in electronic form
for instant access? 

Yep,
it's easy as 1-2-3.

1.    Set up a convenient time for a live
demonstration on your computer

2.    Ask questions and get answers as you
see live how the software works.  No need for frustrating d.i.y. tours of
software samples.

3.    Decide.

eG pro box
I'm now working with Bob Valentine, creator
of equineGenie software to get the word out about this powerful management tool
unlike any other software on the market
for horsemen.

It's a complete
financial and horse management program.


equineGenie is the first of several equine
management products that will get horse business people away from their computers and into their businesses assisting them in
doing:

  •  the right things
  • at the right time
  • for the right reasons


 equineGenie helps you manage your time  conserve
your cash, and  improve the bottom line as you grow your business. 

Nothing falls through the cracks when equineGenie is your Assistant Manager,
Personal Assistant and Financial Analyst. 

For more
info. click here.

E-mail me here: doug@ProfitableHorseman.com

And
we'll get you scheduled for a live webinar demonstration of the software and
specific tips for your business on how you can put it into action immediately
for a more
profitable
business.



Back At The Barn

winter turnout

My friend Sital recently reminded me of the short
film, "Validation".

It puts a smile on my
face
every time I watch it.  I guarantee it will do the same for
you.

Treat yourself to a cuppa your favorite hot beverage and a break for
a few minutes to watch this short
film
.

 

http://www.youtube.com/watch?v=Cbk980jV7Ao#  




Dust in Your Indoor Driving You
Crazy?

MAG Flakes
If your indoor looks like a dust storm
whenever someone rides, MAG Flakes are the perfect solution for solving the
indoor arena dust headache.

They work for me.

Learn more by clicking here.

www.StopArenaDust.com

I help professional horsemen and horsewomen
struggling with the business half of the horse business. 

Not enough time, not enough
money or not enough of the right people working for you?

Is your horse boarding business
unprofitable?

Contact me to see if I can help. 

Until next time,

 
Doug


Doug
Emerson
Profitable Horseman Deewochagall

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Indoor Arena Footing Mistakes

There is no doubt that all indoor arena owners are in search of the perfect footing for the disciplines they ride.  And each of the  disciplines have their list of wants as far as depth, texture, coarseness.

Regardless of discipline, if low dust is on the want list, and it should be on top, think twice before adding:

  1. Sawdust, wood chips or shavings
  2. Manure mixed with any type of bedding
  3. Pine bark or any bark material

Here's why.  Footing high in organic matter will break down over time creating dust fines as it is pulverized through hoof traffic.  The dust fines become more and more difficult to keep moist as they accumulate and create a huge dust bowl effect in your indoor.

The dust continues to accumulate and break down until it becomes a fine talc.

STAY AWAY from adding organic material to your footing!

Don’t Make This Mistake With Your Horse Or Your Business

Tuesday Morning
Gallop

TMG  

A
41 second read for your success

 

 Memo$ hat
  5:36 A.M.
Eastern    

Tue.,January 12, 2010

Tuesdays are busy
days. 

They're action days.

Days we want to get things done in
business. 
Forty one seconds of motivational thought follows
below.

Read it now, not
later.

 




Saddled Up and Ready to Roll?


As a business owner, regardless of experience and 
your confidence level,


if your business saddle's girth isn't snug, your view
of the world may suddenly change.

 

Like when:

 

  • You trust the new employee to get up at 4:00 A.M. to
    get to the horse show by 7:00 A.M. and he oversleeps till noon
  • You assume everyone from last year will sign up for
    summer camp again without reminders and a marketing program and your roster is
    nearly empty a week before it starts
  • Your long time, but occasionally neglected, client
    switches to a trainer who appreciates and pays attention to her

 

Being dumped out of your business saddle is
embarrassing for sure and can be extremely painful.

 

Check your girth every day for looseness and you'll
find success is a cinch.

 



Now, get
your boots on and go to work!

 




Are You
Ready to Get In Control of Your Record Keeping in 2010? 

Here's A
Software Program That Is Helping Horsemen Save Time and Make a Better Profit.

eG pro box 
You'll want both eyes
wide open when you get your personal guided tour of this outstanding horse
business management software.

Live Demo is Online via your computer and
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Click here for more details

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or click here to
e-mail

Make it a great day!
 $ hat

Doug Emerson
Profitable Horseman
Doug@ProfitableHorseman.com

2010 and Goal to Go

Goals
for the New Year may have been on your mind in the last week of December and the
first few days of January. 

 

If
they were, you're much like everyone
else.

 

If
your goals included:

 

  1. Lose
    weight
  2. Get
    in shape
  3. Get
    organized

 

You're
very much like everyone else.

 

 

And
if you've already given up on one or more
of your goals already this year,

 

You're
very, very much like everyone else.

 

 

Often
the reason for failure to meet goals is that the goal is not a "smart"
goal.  Don't get me wrong, your goals are by no means dumb.  They
just need some schooling.

 

I'm
not sure who to give credit to for the concept of S.M.A.R.T. goals but for the record, I didn't
invent the tool.  You may have seen different explanations for the
acronym letters, but the message is the same:  put some structure
in your goals

 

S.M.A.R.T.
stands for the following:

 

S         
Specificavoid general statements like "lose weight"


M   
     Measurable- you must have a way to measure progress or
change


A        
Attainableis it within the realm of "doable"


R
        Relevantis it worth pursuing 


T         
Timelyis now the right time

 

For
better success, organize your annual goals into 90 day goals to take some of the
overwhelm out of the list.  Your 90 day goal worksheet may look
like this:


90 day goal sample

Take some time this week to put your thoughts in
writing and brighten your business for 2010 with goals for growth and
profitability.



Equine Genie Horse Management
Software
Offers:
 
Organization for you in 2010




Is 2010 the year you are
going to get your bookkeeping and horse management records in electronic form
for instant access? 

You already know to be profitable in the
horse business, you need to focus your time on generating revenue and making
sound business decisions with timely information.
eG pro box
I'm now working with Bob Valentine, creator
of equineGenie software to get the word out about this powerful management tool
unlike any other software on the market
for horsemen.

It's a complete
financial and horse management program.


equineGenie is the first of several equine
management products that will get horse business people away from their computers and into their businesses assisting them in
doing:

  •  the right things
  • at the right time
  • for the right reasons


 equineGenie helps you manage your time  conserve
your cash, and  improve the bottom line as you grow your business. 

Nothing falls through the cracks when equineGenie is your Assistant Manager,
Personal Assistant and Financial Analyst. 

For more
info. click here.

E-mail me here: doug@ProfitableHorseman.com

And we'll
get you scheduled for a live webinar demonstration of the software and specific
tips for your business on how you can put it into action immediately for a more
profitable
business.



Back At The Barn

BAB snow 2010In most parts of the States and Canada, winter has decided
to be tough on all of us. And I noticed our friends in the U.K. are having
plenty of snow as well.

My home is in the western part of New York State
and cold temps and an abundance of "lake effect snow" has kept us busy pushing
snow out of the way, breaking ice in buckets and getting the horses turned out
regularly or ridden.

Moving in slow motion adorned with multiple layers
of goose down and thinsulate is tiring for sure and results in lots of extra
time dedicated for farm chores.

If you're feeling a bit depressed with
the struggle of winter, be assured you're not alone.   For those who live in
snow country,
there's great therapy in lying on your back and making snow
angels like you did in your youth.  It's refreshing, artistic and silly and what
can be wrong with that?




Dust in Your Indoor Driving You
Crazy?

MAG Flakes
MAG Flakes are the perfect solution for
solving the indoor arena dust headache.

They work for me.

Learn
more by clicking here.

www.StopArenaDust.com

I help professional horsemen and horsewomen
struggling with the business half of the horse business. 

Not enough time, not enough
money or not enough of the right people working for you?

Is your horse boarding business
unprofitable?

Contact me to see if I can help. 

Until next time,

 
Doug


Doug
Emerson
Profitable Horseman Deewochagall